BDC Tools

BDC (Business Development Centre) tools are software and systems used by a dealership’s BDC team, which typically handles inbound and outbound customer communications to set appointments for sales or service. These tools often include call management systems (with phone integration to log calls and even recorded calls for quality control), internet chat management, and follow-up scheduling. For instance, a BDC tool will present a dashboard for reps to make calls or send emails/texts to customers for service reminders, lease renewals, or unsold prospects, with scripts or templates to ensure consistency. It usually ties into the CRM or scheduler so the BDC can directly book appointments for test drives or service visits and see the availability. In Canada, BDC operations might be centralized for dealer groups, so the tools allow managing multiple rooftops’ leads and service bookings in one interface. Key features include lead prioritization (so hottest leads are contacted first), automated queueing of tasks, and real-time performance metrics (like calls made, appointments set, show rates). BDC tools help increase customer engagement and foot traffic to the dealership by ensuring a dedicated team is systematically reaching out and responding to customers using the right technology.